Many people believe that flashy websites look real nice on the eye and they attract lots of visitors, but that is only true when your visitors have very fast web connections. Like most successful sites, they keep it simple so people can easily get to the information they seek. Continue on for a number of great tips so you can keep your site clean and simple.
When you are designing a website, it is important to have proper spelling and grammar. In addition to running spell-check on your content, ask a friend or co-worker to proofread everything. Having good spelling and grammar on your website will help give it a professional feel and your visitor will be more likely to return.
Incorporate a tagline prominently on your website. A tagline is a motto or statement that expresses what your business is all about. Using a clear tagline is important because when someone visits your page, you have roughly eight seconds to capture their attention and entice them to explore the rest of your site.
Make sure your webpages aren’t too long. You only get one chance to make a first impression, and if your most important content is “below the fold,” it may not even be read. If you have a lot of related content that needs to stay together, consider breaking it up into sections and adding links to each section.
Make sure your site passes the NoScript test. Download and activate the NoScript extension for Firefox and see if your site is still readable. Some content, such as ordering systems for products, can’t work without scripts, but if your site is simply blank with scripts turned off, that’s bad news.
It’s not the 90’s anymore, so stay away from using frames. Frames were of great use in the early days of web design but it had a lot of flaws. Frame designs make it harder for readers to bookmark your site and scrolling becomes a chore. There are much easier ways to provide your users a flow through your website.
Let visitors cancel actions if they want to. This could mean ordering products, opting in to an email newsletter, or returning to the homepage from deep within your site. Visitors with second thoughts are not going to appreciate being locked into an action. They will feel that they are being forced to act against their wishes, and it will be unlikely that they will want to return to your site after such an experience.
Separate your topics. If you have several topics of discussion on your site, put them on different pages. This helps alleviate any confusion that your customers may experience, as well as giving search engines a broader and more clear view of your site, potentially bumping you up higher in their rankings.
If you desire feedback from your visitors, design your site to include a feedback form rather than a guestbook. A feedback form lets your site visitors contact you without having anything negative be shown to everyone else who sees your site. If you have a guestbook then everyone can read both good and bad comments, something you really do not want people to see, especially when the comments are negative.
Don’t load rich content automatically. Rich content mainly refers to music and videos, but anything other than text or graphics qualifies. Many people browse in work environments where sounds suddenly playing is a big problem. Also, many people find such rich content annoying in general. Rich content should require some interaction from the user before playing.
To help you create good web pages and fix mistakes on your own, learn computer languages. Educating yourself on how a website actually works will help you quickly fix any mistakes. Knowing how to deal with problems on your site will save you time and money, as you will not have to rely on outside help to remedy the situation.
Avoid frames at all costs. Just don’t use them. While they can make it simple for your menu or header to appear all throughout your site, the address bar won’t change on each page. This can make it impossible for your visitors to link to any specific page on your site.
If the design of your website needs to be mobile friendly, keep in mind that mobile devices have smaller screens and limited bandwidth. To account for smaller screens, you should try to design your website as a single narrow column so that the user only needs to navigate vertically, as opposed to both horizontally and vertically. Limited bandwidth means that you should be extra concerned about your file sizes. You can also opt to create a separate version of your website specifically for mobile devices.
As stated from the article above, flash website do look nice to the eye, but the problem with them is that for most people they take forever to load. If you understand how to design your site in such a way that is nice, but not overly flashy, then you will have a successful site. Apply the tips from this article to build yourself a nice looking site that does not distract the visitor.